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Exciting times at Corporate One's Accolade CUSO

Updated Web site, restructuring of services and client conference slated for March

By: Joe Ghammashi, Board Chairman, CEO of Accolade

Joe GhammashiNovember 17, 2014 -- Exciting times are taking hold at Corporate One’s CUSO, Accolade Asset/Liability Advisory Services. For starters, I’m proud to announce that Accolade has nearly doubled its revenue in the first half of 2014, when compared to the same time period in 2013. If you haven’t looked at Accolade as a tool to help with your balance sheet management or as a partner for investment advisory, I highly suggest you do. You won’t be disappointed and, as we are a CUSO, you know our number one goal is to help our credit union owners succeed.

Another achievement at Accolade this year includes the newly launched mobile-friendly Web site at our existing address: accoladeadvisory.com. We’ve refreshed our brand look and made the site more robust, adding several new features, including a new bi-weekly blog and market commentary, Twitter feed and event registration. As a result, our site is a place where credit unions can not only learn about Accolade, but also further learn about and engage in the risk and balance sheet management issues most important to their organizations.

As is the case with most things, one change leads to another. And, updating our Web site provided us the opportunity to see our business from a fresh perspective. In doing so, we realized a few organizational changes were in order. This resulted in a re-structuring and re-naming of our services to ensure our business model matches how we are serving our clients, and successfully offers what credit unions need from us.

We offer the same services today; however, now even more so. We’ve changed the structure slightly to accommodate how we’ve grown as well as how we see ourselves growing into the future. Our clients will continue to receive the same level of care and service to which they are accustomed.

The new services structure has allowed us to streamline and expand our services in a way that will add value to credit unions looking for risk and balance sheet management guidance. The biggest changes include:

  • CorpAnalytics, which previously included Asset Liability management and model validation, has been broken into two separate services as we realized credit unions often use these services independently of one another. Asset Liability and IRR management services will be provided through our new ALM Advisory, while governance and model validation will be handled through our other new Strategic & Validation Advisories, which also offers custom engagements to credit unions developing or refining their strategic plans.
  • We renamed ALMonitor to CUAnalytics to better capture what this tool is, how it works and the benefits it offers.

No changes were made to our Investment Advisory. We continue to offer reliable, strategic investment guidance through this advisory, where our SEC-registered investment advisor works as a credit union’s personal financial planner, with no minimum requirements on portfolio size.

A key component to each of our advisories, and one of the differentiating values Accolade sees that it can provide its clients is education and insight. So, we’re diving into social media, officially launching our Twitter account and starting a blog. Follow us on Twitter at @AccoladeALM or by visiting our Twitter feed on our homepage. Every other week my senior staff and I will post blog articles on the investment, asset liability, strategic management and risk topics that matter to you most. In addition, our investment advisor will also post market commentary, providing analysis on the current economy. You can easily find recent blog posts on our homepage or view all posts by clicking on “Blog” in the main navigation.

We welcome your tweets, blog comments and participation. We want our Twitter account and blog to be places where you can learn more, ask questions, foster discussion and find a community of others interested in the various aspects of risk and balance sheet management.

Along with these enhancements, Accolade is pleased to announce our first annual Users Conference taking place March 18-20, 2015, at Chateau Elan located outside of Atlanta, GA. At this complimentary conference for clients of Accolade's ALM and Investment Advisories (up to 2 registrants per client), attendees will have the opportunity to earn up to 12 CPE credits while taking a deep dive into risk and balance sheet management processes. This continuing education conference represents just one of the many benefits of being a client of Accolade. So, if you’re a client of Accolade, mark your calendar and keep your eyes peeled for more information coming your way soon, including a full conference agenda, speakers and networking details.

Accolade works with credit unions large and small nationwide, with varying balance sheet complexities. If your credit union would like to learn more about the services Accolade provides and how we can assist, then we would welcome the opportunity to meet with you. Whatever you need, we’re here to help. Feel free to contact me directly, or contact Aaron Rouse, Director of ALM Services at arouse@accoladeadvisory.com or Peter Gibson, Director of Investment Advisory at pgibson@accoladeadvisory.com.

Joe Ghammashi can be reached at jghammashi@accoladeadvisory.com